Is-Customer-Acquisition-or-Retention-More-Important

Is Customer Acquisition or Retention More Important?

Is Customer Acquisition or Retention More Important? Which is better? client acquisition or customer retention? Few experts say that, in fact, this is a false question, both are critical for long-term growth and sustainability. Nonetheless, acquisition consumes the majority of a company’s time and resources. Efforts to enhance retention are frequently pushed to the side …

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